Put systems in place that will evolve with your customer.
56% of merchants surveyed either have or
plan to have integrated systems for shoppers
across sales channels ó website, email, mobile,
catalog and social ó in the next 2 years.
Allow in-store pickup of online orders
Shoppers who purchase online and pick up in-store
tend to spend more per order than if they only
shopped in the store. Oer your customers coupons
or incentives to shop the store when they come in
to pick up their merchandise.
Track inventory and order
fulfillment in real time across the supply chain
Retailers now realize that supply
chain systems once thought
robust cannot meet rising
Embrace and expand mobile support
Mobile is here to stay and the best
course of action is to embrace it with
fully integrated systems to support
all customer preferences.
of retailers see POS with mobile
payment as a top technology
challenge for 2012.
Enable customers to place orders for
out of stock and specialty items from the store
Make it easy for
customers to work with
sta to congure special
orders and place orders
with in-store self-service
Ecommerce optimized for mobile, in-store kiosks and call center
Donít frustrate customers who are ready to buy. Make
sure your site loads properly on all devices, from home
computers to mobile screens. Call center agents need
fast, full access to customer and inventory information.
Source across the globe with tight control of extended supply chains
Expand product lines without losing control of supply chain
with integrated sourcing management.
Build relationships through loyalty management
Reward your best customers to keep them coming back with an active
multi-channel loyalty program based on purchase history.
of consumers report that they
havenít heard a single word
from a loyalty program since
they signed up.
Prepare your mobile commerce strategy
Revenue from mobile touchpoints only accounts for approximately 2% of total
online sales today but is growing fast. Get your m-commerce oering started
to prepare for change.
Establish a single view of customer, order, product and stock data
Retailers using business intelligence to consolidate data from multiple systems for a single view have a
competitive advantage being able to identify trends earlier and respond more quickly.